MARS Inc., the world-renowned confectionery powerhouse behind brands like Galaxy, Snickers, Mars, Twix, M&Ms, Skittles, and Extra, has been delighting taste buds in Egypt since 2005. Over the years, the company has transformed its Egyptian operations into a thriving export hub, proudly delivering high-quality products to more than 40 countries worldwide.

In a bold step forward, MARS invested over USD250 million between 2023 and 2025 to install state of the art production lines in Egypt. This strategic expansion boosts capacity to an impressive 65,000 tons annually, opening the door to exports in more than 40 global markets. For the very first time, Egypt will be home to the production of iconic brands like Snickers, Mars, and Bounty, alongside the much-loved local portfolio of Galaxy, Jewels, Flutes, and Twix.

This investment not only cements MARS Wrigley’s leadership in the Egyptian confectionery market but also highlights Egypt’s growing status as a world-class manufacturing and export hub. By combining global expertise with local excellence, MARS continues to put Egypt at the heart of its global success story—bringing sweetness made in Egypt to the world.